MaKi Hong Kong

Business Media Conference

27 & 28 Mar, 2014

This was the third MaKi Media Conference held in the media hub of Asia, and each time the Hong Kong conference brings together global and regional media to offer invaluable perspectives and direct contact with the Chinese and Asian markets.

Media from Hong Kong and the Chinese mainland included South China Morning Post, Caixin, 21st Century Herald, People’s Daily, China Economic Review and Hong Kong Economic Journal, with bureau chiefs and correspondents from the FT, Bloomberg, WSJ, NY Times, The Economist, Forbes and others.

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Participating Schools

Australian School of Business - UNSW (Australia)

Cass Business School (UK)

CEMS (Global)

Cheung Kong GSB (China)

Chicago Booth (USA/Hong Kong)

CUHK (Hong Kong)

EDHEC Business School (France)

Esade Business School (Spain)

HEC Paris (France)

HKUST (Hong Kong)

IE Business School (Spain)

IESE Business School (Spain)

IMD (Switzerland)

Indian School of Business (India)

INSEAD (Europe, Asia & GCC)

National Univ of Singapore Bus School (Singapore)

SMU - Cox (USA)

Stanford Grad School of Business (USA)

Tuck School Bus - Dartmouth (USA)

UC Berkeley - Haas (USA)

Univ of Nottingham (UK)

Univ of Sydney Business School (Australia)

Univ of Toronto - Rotman (Canada)

Warwick Business School (UK)

Hong Kong - 27 & 28 Mar, 2014

The Chinese University of Hong Kong, Bank of America Tower, 12 Harcourt Road

Thursday 27 March

9:00am           Check in at CUHK Offices.

9:15 - 9:30      Welcome from MaKi Conference Organizers, Kiki and Matt.

9:30 - 10:45    Best Practice Session I

                      Best Communications Practices with Weibo and WeChat

                      Robert Yu, GMAC

                      The GSB Weibo platform built from scratch to 4,000 fans.      

                      Dealing with translation, content capture, and engagement 

                      Barbara Buell, Stanford GSB 

                      Working with the Chinese Media

                      Jason Zhao, Noir sur Blanc

11:00 - 12:15  International Bureaus in Hong Kong

                      Editor-in-Chief, Bloomberg Businessweek

                      Asia Editor, International New York Times

                      Asia Corporate Reporter, Wall Street Journal

                      South China Regional Correspondent, Financial Times

                      Asia Director, Economist Intelligence Unit

                      _________________________________

12:30 - 2:00    Lunch

                      _________________________________

2:00 - 3:15      Hong Kong Media

                      Editor Education Post, South China Morning Post

                      Senior Reporter, Hong Kong Economic Journal

                      Reporter, MandateWire Asia, Financial Times

3:30 - 5:00      Mainland Chinese Media

                      Senior Reporter, CBN Weekly

                      Business Education Editor, 21 Century Business Herald

                      Senior Reporter, Southern Metropolis Daily

                      Reporter, Caixin Media

                      News Editor, People’s Daily

8:00                Dinner

Friday 28 March

9:15am            Check in at CUHK Offices.

9:30am            Welcome from MaKi Conference Organizers, Kiki and Matt.

9:30 - 11:00     Best Practice Session II

                      Business Schools Going Global: east goes west and west comes east

                      Moderated by Miranda Thomas of Cass Business School

                      Cass Business School, Univ of Nottingham, Chicago Booth, INSEAD

                      CUHK, Cheung Kong GSB, NUS, Indian School of Business

11:15 - 12:30   The Business of Business

                       Executive Producer Asia, Thomson Reuters

                       Editor, China Economic Review

                       Editor, Marketing Magazine

                       Freelance writer/editor for Channel News, CNN

                      _________________________________

12:30 - 2:00    Lunch

                      _________________________________

2:00 - 3:15      Newsgathering and news distribution

                      Online Editor, Forbes Asia

                      Business Writer, Associated Press

                      Managing Editor, Asia, Economist Intelligence Unit

3:30 - 4:45      Asian MBA-focused Networks

                      Partner, ChaseDream

6:15               Cocktail

                      Sponsored by CUHK

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